The discrete graphics card market has been in tatters since the fall of cryptocurrency mining. Chipmakers have been struggling with falling revenues and shrinking demand for several quarters now. Year-on-year GPU shipments, including iGPU, dGPU, and APUs, have decreased by -25.1%. Desktop graphics cards saw a drop of -15.43% while notebooks plummeted by -30%, the largest drop in over a decade.
AMD bore the brunt of it as its market share decreased by -8.5% YoY in Q3 2022. Intel gained 10.3%, while NVIDIA’s share shrunk by a minor -1.87%. It’s important to remember that these figures the overall GPU market rather than just the discrete graphics segment. The desktop graphics card attach rate decreased by a substantial -33.5% compared to the previous quarter. In contrast, the CPU market contracted a mild -5.7% QoQ and -18.6% YoY last quarter.