NVIDIA is rumored to have stopped the production of the GeForce RTX 3080 12GB to accommodate the falling GPU prices. As you may be aware, the RTX 3080 Ti has fallen well below its MSRP of $1,199 going for as low as $999 on Newegg and Amazon. This has made the 12GB variant of the RTX 3080 quite obsolete. And when an SKU is obsolete, either the prices drop or it’s taken out of circulation.
In this case, both the consequences are quite evident. The RTX 3080 12GB is now selling at the same price as the vanilla variant, even a smidge lower if you consider the $30 rebate.
In this case, it really makes no sense for NVIDIA to continue the production of this chip. According to @Zed_Wang, shipments to board partners have been halted to prevent cannibalization of the stock 3080. If for whatever reason you’re planning to get a high-end RTX card, now would be the time. Later on, you’ll probably have to pay close to $1,000 for roughly the same performance. If you’re planning on holding out on Lovelace, that is.