When journalists say that the casino industry market generates billions of dollars, they mean not only tax revenues, license fees, and investment in advertising. We are talking about improving urban infrastructure, developing tourism, and implementing social projects. Also, do not forget about the positive impact of gambling on technology in the financial sector, UX / UI design, in the segment of artificial intelligence and virtual reality. In this article, we will examine whether the gaming industry will play the role of a technology driver.
Experts are increasingly saying that the best payout casinos in Canada can become one of the main catalysts for the economy. The emergence of new gambling platforms is possible only with the consolidation of the efforts of developers, programmers, IT architects, testers, web designers, and marketers. However, the betting house industry tries to introduce technological innovations primarily:
- A promising area is the introduction of VR into video games using a special helmet. Several well-known companies are working on the creation of a realistic virtual club, including Microgaming and NetEnd.
- Artificial intelligence technology also has a fundamental impact through virtual clubs. It brings us closer to interactive, immersive entertainment. There it will be possible in real-time to realistically interact with the world that the AI has created.
- Machine learning makes it possible to use chatbots on the site. Robots act as an intermediary between the company’s online platform and the user of the service: they send mailings, play poker, answer players’ questions, and provide technical support.
- Strategies such as identifying objects using radio signals (installing RFID in chips) and a face recognition system have a positive impact on the development of the gambling industry.
To provide a high level of comfort to the players and win the competition for the consumer, both in online and offline casinos, it is necessary to solve many technical problems — from purchasing licensed games to ensuring the safety of the personal data of players. This requires a substantial investment and the operators pay.
The legislation on the legalization of gambling indicates the groups of persons who are prohibited from this type of entertainment. Therefore, the player must be sure to go through identification and verification. The procedure, to put it mildly, is troublesome, both for a person who wants to play now and for a casino operator. For their part, online casinos do not stand aside in anticipation of ready-made solutions from the state — they optimize processes and introduce innovations.
If we want to replace illegal establishments with order and responsible play, it is important to introduce new technical solutions and encourage investment. Indeed, in addition to paying for a license and taxes, the organization of this business requires an impressive investment for the purchase of high-quality equipment and licensed software, ensuring cybersecurity.
A new direction of development for the gaming industry has become a live casino, in which online visitors sit at real tables and interact with other players.
Live casinos are already operating today thanks to special studios that are located in real institutions. The game process is broadcast to users using special 3D cameras, thanks to which online players are immersed in the real game. Such technologies began to be introduced in other areas during the coronavirus pandemic to provide remote interaction between people.
Thus, the modern gambling business is a high-tech type of activity, which is a powerful incentive for the development of information technology and investment.